Most articles on this topic list five or six ways to get more clicks. The lists aren’t wrong. They’re flat, as though each listed item moved the number by the same amount, and they skip past the one sentence that explains how any of this works.
Get More Clicks on Your Google Ads Without Paying More Read More »
The Victorian Government’s Better Health Channel describes it in language most people would not dare use. When the last child leaves, it says, “the mother may feel that her most important job is finished”, and she “may feel worthless, disoriented and unsure of what meaning her future may hold”.
Starting a Business After The Kids Leave Home Read More »
Almost every guide to starting an online business opens the same way. Here are the business models. Here is what each one is good at. Then pick the one that suits you.
You Need To Know This – Before Starting An Online Business Read More »
A Shopify subscription costs about forty dollars a month. An established online business costs somewhere between five and six figures. Almost everybody treats those two numbers as answers to the same question, and picks the smaller one.
Buy an Established Website vs Build From Scratch: An Honest Comparison Read More »
Most advice on this hands you a list of things to consider. Your audience. Your business type. Your competitors, your goals, your budget. All relevant, and none of it adds up to a decision. You can weigh five factors for a fortnight and still be no closer to opening an account.
How To Choose The Best Social Media Platforms For Your Website? Read More »
Most lists of digital marketing tactics online share the same flaw. They hand you ten things and imply you should do all of them, as if content marketing and setting up a LinkedIn profile belonged in the same column. Ten identical marketing tactic tiles with only two circled, showing the pick-two-not-ten idea. They don’t. These
Digital Marketing Tactics Ranked by What They Pay Back Read More »
Making a brand is not the hard part. You can have a name, a logo, a colour palette and a tagline inside a fortnight, and plenty of people do exactly that. Then nothing happens. Nobody finds you. That is where most new brands quietly die, and it is the part almost every branding guide skips.
How To Make Your Own Brand – Step-by-Step? Read More »
To grow your business you need to find the right tools for the job. Thanks to the wonders of our interconnected world, there’s a lot available to choose from.
Using Google Trends For Your Market Research… Read More »
The bottom line about drop shipping, is you don’t need to store manage and ship the things you sell on your website. This is all handled by a third-party wholesaler, who fulfils the order on your behalf.
When To Consider Drop Shipping Merchandise On Your Website? Read More »
Ever thought about selling your website? It can be a profitable venture, but there’s more to it than just finding a buyer and signing a contract.
8 Things You Need to Know About Selling a Website Read More »
